At the epicenter of Brazilian Carnival, a unique fusion of fashion and popular culture was born over a decade ago: The Vogue Ball. A busy schedule and meticulous logistics defined this project. With the brand's presence at the city's biggest events every day, we assembled a traveling team that traveled the city to feed the script that told the brilliant story of RedBull. Our aftermovie immortalized one of the biggest red carpets in Brazil, emphasizing everything from the theme creation to the decoration, with guests, artists, attractions, influencers, sponsorship plan and communication.
